Introducing Cruise 2014: Behind the Scenes

Last weekend Alice opened up her Somerset home to shoot the campaign for the brand new Cruise 14 collection, landing in store and online this week, and the Iris bridal collection, in store January. Shot by Alice’s sister Matilda the shoot took inspiration from provocative French fashion photographer Guy Bourdin. Thea Hudson at Premier modelled the campaign having earlier in the year made her catwalk debut as part of the Spring Summer 14 London Fashion Week show. View exclusive images from behind the scenes and get a preview of the campaign.

Thea Channelling the long lily graphic dress

tilly shooting thea in the Rosa jacquard structured dress

the Long flora embroidered dress and Flora embroidered jacket in vibrant cerise

channelling Guy bourdin composition with the hitched up long primrose dress
Channelling Guy Bourdin composition with the hitched up Long Primrose Dress
- See more at: http://www.temperleylondon.com/content/introducing-cruise-2014-behind-sc...
Channelling Guy Bourdin composition with the hitched up Long Primrose Dress
- See more at: http://www.temperleylondon.com/content/introducing-cruise-2014-behind-sc...

 Thea wearing the Rosa Jacquard Coat and Long Rosa Jacquard Dress

alice captures the long flora embroidered dress for her instagram